DANIEL LI is a Chinese creative who has spent most of his grown-up life in Singapore. A veteran of the creative scene, he has worked with Google, YouTube and Netflix, among others, on various branding and marketing campaigns. He is always keen on creating work that explores his cultural heritage through modern mediums. Daniel heads his own creative agency Rockblue Media.
Logo Design in a Multicultural Market
We see logos everywhere, from giant billboards on buildings to the cover of the book we recently read, on nearly everything we own. They are the face of modern life. No brand can exist…
